Communicating Complex and Multi-Level Change Change isn’t just one message anymore. It’s layered, messy and often overwhelming. Here’s how to map, sequence and communicate complex, multi-level change so people don’t just hear it — they act on it.
5 Big Mistakes in Change Communications (And What to Do Instead) Change communication is more than messaging. It’s movement. These are the five mistakes that break momentum — and what to do instead.
How Change Happens Change doesn’t happen because it’s announced. It happens when people understand, align and act — together. Here’s how to layer your communication so change actually moves through the organisation.
The Four Types of Change and Why They Need Different Communication Approaches Communicating every change the same way leads to fatigue and failure. Here’s how to calibrate your message to match on of the four types of change.
Creating Feedback Loops in Complex Change In change, feedback isn’t engagement theatre. It’s strategic intelligence. Here’s how to build feedback loops that let you lead through complexity — and why they matter more than ever.
Don’t Overconstruct the Plan – Get the Basics Right and Iterate The best change comms plans aren’t overbuilt. They’re flexible, focused, and designed to adapt. Here’s how to plan just enough to move — and then learn, adjust and keep going.
Arming the Messenger – Why Managers Are Your Most Important Audience to Support Through Any Change Most change programmes rely on managers to deliver the message — but fail to support them properly. Here’s how to arm the messenger, not abandon them.